PAAB 50th Anniversary Celebration
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The Pharmaceutical Advertising Advisory Board (PAAB) will celebrate its 50th anniversary on Sept. 10, 2026, with an evening event at the Bram & Bluma Appel Salon in Toronto highlighting five decades of trust, transparency and responsible healthcare communication in Canada. The event will feature a retrospective on the evolution of pharmaceutical marketing, followed by a welcome and Commissioner’s Address from Patrick Massad on PAAB’s history and future, before attendees mingle and explore exhibits.